Month: August 2016

You see that overly serious woman at the typewriter down there? Yes, her, in what appears to be a hazy nook, probably situated between a quaint haberdashery and a sleepy pub, tucked somewhere abouts London or Cork. This, my friends, is what many people fantasize as a writer’s life. It is also patently false (unless you’re … Continued

For many companies, “public relations” is synonymous with “press release”. What these companies often fail to realize, however, is that a press release is not a surefire way to garner press for your company; in fact, in some cases, a press release can actually be detrimental to your media relations efforts. This isn’t to say, of … Continued