In anticipation of Christmas Eve on December 23, 2022, people across the globe were clinking cups of eggnog, singing carols, or just trying their best to sleep through the above and conserve their energy for the forthcoming holiday. But amidst the festivities, patients of a clinic in Doncaster, England were grappling with some unpleasant –– … Continued
In this episode of the Brand Narrative podcast, Travel + Leisure Co. (NYSE:TNL) CEO shares insights and perspective on the impact of brand in the travel and hopitality industries. Brown also gives background on the merger and name change between Wyndham Destinations and Travel + Leisure in 2021. Links discussed include: Travel + Leisure Co. Travel … Continued
In this episode of the Brand Narrative podcast, Marketing Professor Beth Fossen of Indiana Univerity’s Kelley School of Business discusses the various facets of product placement seen in shows like Yellowstone and Emily in Paris and how smaller brands can leverage the same effects using online influencers. We discuss the strategies of Coors Beer, Dodge Ram … Continued
For many, the ides of January are a time for renewal. We set goals for ourselves in the year ahead –– be it to work less, workout more, or completely change the way we think about both. If we’re lucky, we hold true to these resolutions ‘till spring. As for the other 91% of us, well, … Continued