Certain brands have leveraged Gen Z slang and turned it into masterful campaigns. These brands understand that Gen Z doesn’t just want to be spoken to; they want to be spoken with, using language that feels authentic to their lifestyles. Incorporating these terms into your marketing isn’t just about throwing around slang—it’s about understanding the … Continued
Winter Park, FL (August, 2024) – Findsome & Winmore is pleased to announce the launch of the newly re-designed Baker Barrios Architects corporate website. The unveiling of this digital platform marks a significant milestone in Baker Barrios Architects’ journey and underscores Findsome & Winmore’s dedication to delivering impactful digital experiences tailored to clients’ specific needs. … Continued
In this episode of the Brand Narrative podcast we welcome Eldar Ganiev, Founder and CEO of Letterfriend. links discussed include: Letterfriend Eldar Ganiev LinkedIn Profile The Brand Narrative podcast is produced and published by Findsome & Winmore and hosted by Matt Certo, agency CEO and author of Formulaic: How Thriving Companies Market from the Core.
Over the last decade, hashtags have gone from collecting dust on your phone’s keypad (show of hands: does anyone still call them “pound signs”?) to valuable tools which have been deeply ingrained in our culture. If you’re reading this, you can probably remember a time where every Instagram post in your feed had no fewer … Continued
In this episode of the Brand Narrative podcast, we discuss the state of the post-COVID tradeshow industry. Links discussed include: Matt Kleinrock LinkedIn Profile Rockway Exhibits Event Marketing: Re-defined The Brand Narrative podcast is produced and published by Findsome & Winmore and hosted by Matt Certo, agency CEO and author of Formulaic: How Thriving Companies Market from the Core.
2023 was the year of AI and the year of “Barbenheimer.” And for the team at Findsome & Winmore, it was a year where we shared many insights on the wide world of marketing and celebrated agency achievements along the way. Grab your eggnog, champagne, or morning coffee, and join us for a stroll down … Continued
In this episode of the Brand Narrative podcast, Matt and Kelly delve into the world of marketing audio and have fun breaking down the jingles, sounds, and songs that get stuck in our heads thanks to brands like Burger King, Empire Carpets, Intel and Southwest. Links discussed include: BK Have it Your Way Jingle BK Have … Continued
The words ‘journalism’ and ‘ever-evolving’ have become analogous due to the continual evolution of the methods in which media is consumed. Within the meritocracy that is social media, everyone has their own handheld amplifier, capable of rendering content that is, for all intents and purposes, news. Information dissemination has never been easier, and the media … Continued
It seems like every time we chime in on the subject of AI, it’s to highlight the ever-expanding capabilities of this game-changing (or world-ending, depending on who you ask) technology. Since our first journal entry, we at Findsome & Winmore have begun integrating AI-powered tools into our daily routines — from the magical to-do list maker Goblin Tools to ChatGPT: … Continued
In this episode of the Brand Narrative podcast, restauranteur Thomas Ward shares his story about how to harness negative reviews for the good. Links discussed include: Pig Floyd’s Urban BBQ Pigzza – An Italianish Joint Thomas Ward on YouTube addressing negative reviews Note: Some language in this episode is not safe for younger audiences.