Well, folks, it was inevitable. Hurricane season is set to finally deliver on its yearly threat to Florida. Though we hope you have filled up your gas tanks, stocked up on bottled water and stored a bit of non-perishables in your cabinet, there is still an element of hurricane prep that many people fail to … Continued
This blog post written over a year ago still says true. Creative briefs are a must-do in the world of marketing and advertising. Need proof? Read on… Creative briefs aren’t just for the 1950’s Sterling Cooper ad agency, so before you corral your designer/writer/creative wizard for work, stop, take a deep breath and create a creative brief … Continued
You see that overly serious woman at the typewriter down there? Yes, her, in what appears to be a hazy nook, probably situated between a quaint haberdashery and a sleepy pub, tucked somewhere abouts London or Cork. This, my friends, is what many people fantasize as a writer’s life. It is also patently false (unless you’re … Continued
For many companies, “public relations” is synonymous with “press release”. What these companies often fail to realize, however, is that a press release is not a surefire way to garner press for your company; in fact, in some cases, a press release can actually be detrimental to your media relations efforts. This isn’t to say, of … Continued
Rio’s 2016 Summer Olympics is finally underway and the energy is palpable. It’s amazing to think about the level of talent from across the world coming together, putting aside politics and cultural differences to compete in something as pure as sport. Surely, there are Olympic-sized swimming pools of emotional inspiration to be had and lessons … Continued
Google Analytics is an incredibly valuable tool that is also incredibly intimidating to many of our clients. If you log into your account and immediately become overwhelmed with the array of data, what it all means and what you need to know, then this blog post is for you. Of course, the data that matters … Continued
Oh, summertime — a brief period where Florida goes from “jeez, it’s pretty hot out” to “OH MY GOODNESS, I DIDN’T REALIZE MY EYEBALLS COULD SWEAT.” It’s not all bad, however, as summertime just so happens to be a perfect excuse to spend your days manning a grill, yelling “cannonball” before splashing nearby bikini-clad sunbathers, … Continued
Hi. My name is Adam and I am about to write yet another Pokémon Go article. Yes, I know, the internet (and very possibly your office, neighborhood or campus) has been filled with nothing but talk of Pikachu and friends for the past few days, but there are some important nuggets of information you may … Continued
We had to do something. Orlando is our city, and though all of us at Findsome & Winmore did our part as individuals by donating what we could, attending fundraisers and paying our respects at the beautiful Pulse nightclub vigils held across the city, we felt that we needed to help make a statement as … Continued
It’s official – summer has arrived. It seems to be an accepted fact among Floridians, especially those of us that live here in Central Florida, that summer is, well, hot. I’m not talking about that peaceful kind of hot – the hot where fitness enthusiasts can go jogging and look glamorous while doing it. No, … Continued