Spring has officially sprung, bringing with it a sense of renewal and rejuvenation. Though traditionally a time we associate with tending the garden as flowers begin to bloom, I see some direct correlations between springtime planting and mastering marketing’s many (sometimes thorny) facets. Inspired by the season, here are eight springtime marketing tips that will … Continued
To many in our office, coffee is the great nectar of the gods–a blessing that provides a much-needed jolt of energy to kickstart creativity and productivity at the start of the day. For those diehard coffee drinkers, it may be hard to believe that some people don’t even like coffee, let alone drink the stuff. That’s right. … Continued
Marketing on Facebook continues to evolve before our eyes. With the most recent and seemingly ongoing algorithm changes, agencies and marketers are being forced to roll with the proverbial punches as they navigate the uncertain waters of drafting paid and organic content strategy plans and tactics for each new quarter. Businesses are constantly being challenged … Continued
Whether it’s to celebrate a major life event, call together a group of loved ones or make an important announcement, everyone loves a good party. However, when planning an event for a business, some broach the idea with a mix of anxiety and skepticism. Though planning for everything from a grand opening to a gala … Continued
If there’s one thing I’ve learned in my time as founder and CEO of Findsome & Winmore, it’s that there is no opt-out button for company culture; it happens whether you plan it or not. Like floodwaters, culture tends to flow (often downhill) without boundaries. Part of the leader’s job is to build those boundaries … Continued
Ah, social media. Like death and taxes, social media’s constantly changing nature is perhaps the only other absolute in this life. Though unsurprising, the new Facebook algorithm update is absolutely worth digging into, especially if you promote your brand on the social platform. To help guide the way through this substantial update to the top-secret … Continued
Spoiler alert! It’s the call of the millennial TV and movie watcher, the warning cry of secret holders or defeated wail of those prematurely and unwittingly exposed to plot-ruining details.The buzz behind today’s narrative-driven entertainment, from Game of Thrones to the Serial podcast, seems to be as much about the secrets of a story as the overall story being … Continued
It didn’t happen overnight–it took equal parts consideration and deliberation but our agency, Findsome & Winmore, established a work-from-home policy and has reaped the benefits of doing so ever since. On the surface, a work-from-home policy may seem to only provide the opportunity for an employee to slack on his or her responsibilities. What we … Continued
Working from home is often looked at as a blessing–a little way to help you work just a bit more comfortably when under the weather or enable you to make that afternoon dentist appointment. At Findsome & Winmore, it’s a privilege that helps inspire a healthy work/life balance in our team. Though there are plenty … Continued
There are buzzwords and then there’s “net neutrality.” Although online petitions, social media awareness campaigns and support from multiple big-name websites and online services have been around for years, the landmark move to repeal net neutrality has, once more, brought the idea of protecting a “free internet” to the forefront. Foregoing the political issues that swirl into … Continued